5 Important Things All Travel Websites Should Test

“The world is a book, and those who do not travel read only one page.” – Saint Augustine. The travel and tourism industry generated roughly $8.8 trillion in 2018. and grew faster than the global economy for the eighth year in a row. Amid such growth and competition for market share, brand recognition, and user loyalty, […]

On 1st August 2019

3 Simple Ways to Avoid Failed A/B Tests

Even though you may be testing your website rigorously, you could unknowingly be making crucial statistical errors that are preventing your conversion rates from growing. These errors could be skewing your testing results, giving you false data. What’s worse is that your team is likely using this false data to optimize your website, increase conversions, […]

On 29th July 2019

Scroll

5 Important Things All Travel Websites Should Test

3 Simple Ways to Avoid Failed A/B Tests

Cookies